Based in Odiham High Street, Richard Ward Opticians are one of the longest established independent opticians in Hampshire.

Navaho's MediaCAT digital signage solution was installed to advertise their products while also providing a relaxed and interesting atmosphere in store. The 32” display, positioned in their reception area displays product news and services along with live BBC News headlines.

MediaCAT Digital Signage players can display third party adverts and information about Optical services on screens positioned in waiting areas, on the shelf edge amongst merchandise, point of sale displays, or in the window frontage to attract the attention of any passer-by.

“Our customers appreciate that we are far removed from the 'production line' world of the multiple optician chains; we provide them with a caring, professional service - personal attention that's combined with value for money.” Richard Ward, Proprietor

Last weeks Screen Expo at Earls Court, May 5-6^th proved another success for Navaho.

Navaho's stand demonstrated their unique Digital Wayfinding Solution, providing information detailing the expo's daily seminars and navigating delegates and visitors to the relevant theatres and event facilities.

Navaho's Touch Screen solution provided an interactive floorplan of the event along with other sources of information including live public transport updates, local hotels and their availability, local points of interest including restaurants and the lastest shows from the West End.

Navaho's automotive displays were also present, including a bus shelter screen and an on-board bus screen.

Other displays included; Information display systems, conference/meeting room screens, high-bright screens specifically for window locations and shelf-edge screens. As coffee and discussions flowed, our visitors were invited to view our latest case studies and enter a competition to win a digital camera and an AD Series photo frame. Winners shall be announced here very shortly.

Screen Expo's total attendance was up 8% on 2009. Total visitors were 3195 with 65% UK/IRE and 35% EMEA/ROW overall percentage.

The show was a complete success and we would like to take this opportunity to thank all our visitors. It was a pleasure to meet with you all thank you for sharing your time with us.