10/10: Point Four DecisionVision wins Silver at Popai Awards 2008
Category: General
Winners of the prestigious POPAI Awards 2008 were announced at a special gala dinner held at the London Marriott Hotel, Grosvenor Square on October 9th.
Decision Vision screens are powered by Navaho's MediaCAT software. The network delivers awareness campaigns to consumers within convenience stores, newsagents, off licences and petrol forecourts, whilst offering the advertiser sales data for their products via Point Four's EPoS and data collection systems. DecisionVision powered by MediaCAT achieves this by engaging and interacting with the audience, directly influencing decisions at the point of purchase and recording data at the point of sale. DecisionVision offers advertisers the ‘4 R’s’: The Right message, to the Right Person, in the Right Place, at the Right Time.
Content is delivered and maintained on the screens via the Navaho's MediaCAT software. Navaho have worked with Point Four on the DecsionVision system since the beginning of development and now provide DecisionVision with a stable platform for content distribution.
Decision Vision screens are powered by Navaho's MediaCAT software. The network delivers awareness campaigns to consumers within convenience stores, newsagents, off licences and petrol forecourts, whilst offering the advertiser sales data for their products via Point Four's EPoS and data collection systems. DecisionVision powered by MediaCAT achieves this by engaging and interacting with the audience, directly influencing decisions at the point of purchase and recording data at the point of sale. DecisionVision offers advertisers the ‘4 R’s’: The Right message, to the Right Person, in the Right Place, at the Right Time.
Content is delivered and maintained on the screens via the Navaho's MediaCAT software. Navaho have worked with Point Four on the DecsionVision system since the beginning of development and now provide DecisionVision with a stable platform for content distribution.
