July 2009. Navaho Technologies, one of the UK’s leading IT Communications and Security solutions providers announces that Red Funnel Isle of Wight Ferries have chosen to implement a new communications strategy with Navaho's MediaCAT. Red Funnel has selected MediaCAT, Navaho's digital signage solution to help improve customer service and enhance the impact of their communications.

Red Funnel is the original Isle of Wight ferry company with a history spanning almost 150 years in its present form but with roots stretching back as far as the 1820's. Today, Red Funnel operates 24/7, 364 days a year and has the youngest and fastest fleet of passenger and vehicle ferries on the Solent. With an established reputation for excellence in customer service, Red Funnel is further substantiated by the decision to implement a new communications strategy using powerful electronic communications technology. Red Funnel is continuing the roll-out of digital signage across the business by utilising the flexibility of the latest MediaCAT solution to combine diverse audio and visual content including images, live feeds into interactive media presentations for sleek on-site/on-board communications. Using ‘best of breed’ technology to help achieve Red Funnel’s service objectives, MediaCAT from Navaho Technologies will deliver content to a number of LCD screens located at the Red Jet terminals in Southampton and West Cowes, in the Steam Coffee Co. café at West Cowes and also on-board Red Funnel’s 3 Red Jet Hi-Speed catamarans. Jonathan Green, Sales & Marketing Director, Red Funnel “We are seeking to improve communications and enhance our customer service for passengers and believe that the introduction of real time service information and advertising technology will be instrumental in helping achieve these goals. We chose MediaCAT from Navaho for its scalability and proven track record within the travel industry.” James Acketts, Operations Director, Navaho Technologies Ltd “We are delighted to be working with Red Funnel. As a leading ferry Company, they have a forward looking approach to their communications that will help them deliver against their customer service, communications and marketing targets. MediaCAT seamlessly merges digital content from images, video, web pages and live feeds to create visually stimulating displays that are easy to manage. We are looking forward to ensuring that Red Funnel leverages the full advantages of their MediaCAT solution.” Navaho Technologies offers best value digital signage technology on robust, scalable hardware that helps the transportation industry achieve real Return on Investment (ROI) by eliminating time and costs involved with traditional Point of Sale (POS), notice boards and printed communications. A proven track record in the travel sector means Red Funnel will be joining a notable list of customers that includes Cardiff Bus, Norwich Airport and Reading Buses.